Marketing 101

Business Leader, Digital Marketing Expert, Makarand Utpat Demystifies Content

Inspiring digital business leader and best-selling author, Makarand Utpat proposes business owners to think of their digital marketing content as […]


Get Personal and Be Content if Your Content Builds Relationships

Digital marketing is like an octopus with many arms each of which reaches out to touch your audience in a […]


7 Steps- Do You Know Your Unique Value Proposition?

Last week, I got my haircut in a shop called Sports Clips. I usually don’t have a preference or choice […]


Part 2- 10 Tips to Ignite Marketing Campaigns and Win Customers

“Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking […]


Part 1- 10 Keys to Ignite Marketing Campaigns and Win Customers

“Make your marketing so useful that people would pay you for it.” – Jay Baer, Marketing Consultant, Speaker, and New […]


What Wikipedia Can’t Tell You About Marketing Trifecta- 5 Minute Guide

Have you come across your colleagues or friends who respond to emails better than phone calls and vice versa or […]


Non-Profit Startups: Positive Outlook Required for Positive Outcomes

It has been said over and over again that our perception is our reality. What this means is that how we […]


Digital Marketing: Infographic Tribute to Stephen Covey’s Timeless Principles

My Infographic that depicts comparisons between Digital Marketing and Stephen Covey’s (one of the) timeless principles. Hope you like it. […]


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