Makarand Utpat

Articles

Give Yourself these 4 Powerful Permissions to Succeed and to be Happy

All of us are trying to achieve happiness in some form of another. The definition of happiness and success varies from person to person. For example, some of us want to earn more money, some want to achieve peace of mind, some want to become healthy, some of us want to have better relationships, some …

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Self Reflections on 4th July Holiday- Don’t Be Prisoner of Your Own Thoughts

Today is 4th July. United States celebrates its independence as a country. It’s a national holiday and many of us will be attending the parade or grilling burgers or spending quality time with our loved ones or perhaps planning tonight’s fireworks display. As I started reflecting more, I am grateful for all sorts of freedom …

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World Says Goodbye to Anthony Bourdain, but Not to His Legacy- A True Inspiration

Life is predictably, unpredictable. One moment, you have collapsed at the rock bottom and the next, you are at the very pinnacle of success. You come to a point where you surpass those who used to be your idols or become peers with them. What an exemplary journey that can be! Unfortunately, unpredictable series of …

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3 Digital Marketing Trends You Should Follow in 2018

It’s June 2018! We’re 18 years into the new millennium. Digital realm is engulfing the mankind in every aspect of our lives. Traditional methods of marketing have taken the passenger seat and digital marketing is now in the driver’s seat. Brands and businesses nowadays are trying to improve the ways in which they can reach …

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4 Common Digital Marketing Mistakes (and How to Avoid them)

If you are a business owner, marketing director, solopreneur,  chief marketing officer or a startup, chances are that you have some skin in the game with regards to expanding your branding efforts, website design, running marketing campaigns or undertaking social media marketing activities. For example, some of the common questions on your mind may be: …

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Turbo-charge Your Lead Generation- How to Fix 5 Costly Mistakes that are Costing You Thousands of Dollars

In a recent Hubspot survey, 65% of business managers said that effective lead generation was one of the biggest marketing challenges they faced. On the face of it, that statistic might not seem particularly informative or prevalent. After all, identifying potential buyers and enticing them to purchase goods and services has been a driving concern for organizations …

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How to Cheat at Diwali Festival and Get Away With It (Legally)

In US, during the winter time we start to think about Halloween, Thanksgiving, and Christmas. While I cherish it, I also look forward to one more festival in the mix, which is, Diwali. It is one of the biggest festivals that is celebrated by millions of Indians across the world. Diwali stands for “Festival of …

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4 Ways To Create Value With Content: Text, Podcast, Visual Content, and Video

The mantra of major marketing companies is, “Content is king.” Today, with social media, everyone is a media company. Today, Digital Marketing is a necessity. If you want to stay relevant, you need to produce and publish the content across key social media platforms. However, creating and publishing content is not enough. If you are …

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